Guinness World Record

T-Shirt and Logo Design

September 2016

In September 2016, Northeastern's Resident Student Association attempted to break the Guinness World Record for Most People Crab Walking and succeeded with 394 participants!

I designed the logo for the event as well as the t-shirt that was worn by all participants.

This is the logo that I created for the event. This was a design to be printed on T-shirts and posters. I wanted to make sure that the design fit the event and was unique and compelling enough that people would continue to wear the shirt after the event.